Cookies and data

Last Updated: December 13, 2024

Cookie Policy

At Welo, we use cookies to ensure smooth browsing, personalize content, improve the user experience and collect statistical data to optimize our services. Cookies are small text files that are stored on the user's device while visiting our website. These files allow the site to work efficiently and to store some information regarding the user's preferences or activity. The use of cookies allows us to better understand how users interact with our site and helps us to offer you a more personalized and relevant navigation.

What are Cookies?

A cookie is a small text file that is sent to the user's device (computer, smartphone, tablet, etc.) while browsing a website. The cookies are then sent back to the original website during each subsequent visit or may be sent to other sites that recognize them. Cookies can be used to store information on preferences, browsing activities and interactions with the website, allowing us to improve the user experience and to collect anonymous data useful for improving the site itself.

Types of Cookies Used by Welo

When you visit our website, different types of cookies may be used, depending on your needs and purposes. The main cookies we use are:

1. Technical Cookies

Technical cookies are essential for the proper functioning of the website and for allowing you to navigate through its pages and use its services. These cookies do not collect personally identifiable information and are generally set automatically when the user accesses the site. Some examples of technical cookies include:

  • Session cookies, which allow you to navigate from one page to another without losing information.
  • Authentication cookies, which allow you to access protected areas of the site without having to enter your credentials continuously.

2. Analysis Cookies (Analytics)

Analysis cookies allow us to collect anonymous data on how users interact with our site, such as the pages visited, the duration of the session, the links clicked, etc. These cookies allow us to improve site performance, optimize navigation and make it more intuitive. We use tools such as Google Analytics, Clarity and others to monitor site activity and analyze data in an aggregated way. The information collected through these cookies does not individually identify users and is used only for statistical purposes.

3. Marketing and Advertising Cookies

These cookies are used to collect information about users, such as their browsing habits and preferences, in order to personalize the advertisements they see. These cookies can also track browsing activity on other websites and help to display advertising content that is more relevant to each individual user. Some examples of marketing cookies include:

  • Retargeting cookies, which allow us to display personalized ads after a user has visited our website.
  • Behavioral advertising cookies, which store your interests based on your online interactions and show ads relevant to you.

Welo collaborates with advertising platforms such as Google Ads and Facebook Ads, which use their own cookies to collect information about users and show them sponsored content on other websites. The information collected through these cookies is anonymous and used only for advertising purposes.

4. Preference Cookie

Preference cookies are used to store user preferences while browsing the site, such as the language selected, viewing or choosing content. In this way, the site can be viewed in a manner consistent with the preferences set, improving the user experience. These cookies do not collect personally identifiable data, but they allow you to personalize the behavior of the site.

Cookie Management and Consent

When you access our site for the first time, we display a banner asking you to accept cookies. You can decide to accept all cookies or customize your preferences. If you choose not to accept certain types of cookies (such as marketing cookies), some site features may not be available or may not work properly.

You can also manage cookies at any time through your browser settings. Every browser allows you to refuse or delete cookies, but blocking cookies could negatively affect your browsing experience and site functionality.

How to Manage and Block Cookies

You can configure your browser to accept only the cookies you want or to notify you each time a cookie is sent. Most browsers allow you to manage cookie preferences through settings, allowing you to:

  • Accept or decline cookies.
  • Delete the cookies that are already on the device.
  • Set your browser to block certain cookies.

The methods for managing cookies depend on the type of browser you use. You can find instructions for configuring cookies on the main browsers (Google Chrome, Firefox, Safari, etc.) in the settings menu of your browser.

Third-party cookies

Some of the cookies used on our site come from third parties. These cookies are managed by other entities, such as Google, Facebook, Twitter or other advertising service providers, and are used to collect anonymous information on user browsing behavior. We do not directly control third-party cookies and we invite you to consult the privacy and cookie policies of these third parties for more details on how they manage your data.

Cookie Retention Period

The cookies stored on your device are kept for different periods depending on their type. Technical cookies are generally stored only for the duration of the user's session. Analysis and marketing cookies can be kept for a period ranging from a few days to a maximum of two years, unless you deactivate them manually or through your browser.

Changes to the Cookie Policy

Welo reserves the right to update this Cookie Policy at any time. Changes will be notified through a notice on our site and, if necessary, by email. Continued use of our site after updating the policy implies acceptance of the new conditions.

Contact us

For more information about cookies or how we use them, you can contact us at the email address: [support email] or through our contact form available on the website. contact form available on the website.